Keyword Research

Keyword Data

What this is

This section shows detailed metrics for up to 25 keywords per batch.

It helps you assess potential before deciding what to target.

Plan access: Standard and Pro. Cost: 100 credits per batch run if any keyword succeeds (including cache hits). Monthly keyword limit: 10 (Free), 500 (Standard), 1,000 (Pro).

What you’re seeing

For each keyword, you will see:

  • Search volume
  • Difficulty
  • CPC
  • Competition
  • Intent

These give you a quick view of demand, competition, and potential value.

How to use it

  • Compare keywords to find stronger options
  • Focus on terms you have a realistic chance to rank for
  • Prioritise opportunities with good demand and manageable competition

Use this to narrow a large list into clear targets.

What the data means

  • Search volume: estimated number of searches
  • Difficulty: how hard it is to compete with current results
  • CPC: average cost per click, often linked to commercial value
  • Competition: level of advertiser activity
  • Intent: what users are trying to do when they search

Use these together to make balanced decisions.

What to do next

  • Select keywords based on relevance and opportunity
  • Avoid terms that are too competitive for your current level
  • Focus on achievable wins you can improve and measure

Add selected keywords to Position Tracking and explore more opportunities in Keyword Ideas.

Build momentum with easier wins before targeting harder terms.